
The American Color Institute Pantone has chosen “Peach Fuzz” (13-1023 Peach Fuzz) as the leading color for 2024. Described as a soft peach tone that enhances the mind, body, and soul, this color reflects our shared desire for self-care and connection, according to Pantone’s official statement.
Pantone’s Colorful Journey
This announcement is extra special as it marks the 25th anniversary of Pantone’s Color of the Year program, which began in 1999 with Cerulean Blue. Over the years, this program has become a big deal, showing off the mood and vibes of global societies through colors.

Insights from Pantone’s Executive Director
“In seeking a hue that echoes our innate yearning for closeness and connection, we chose a color radiant with warmth and modern elegance. A shade that resonates with compassion, offers a tactile embrace, and effortlessly bridges the youthful with the timeless,” said Leatrice Eiseman, Pantone’s executive director, in a news release.
Looking Back at Last Year
Before Peach Fuzz, Viva Magenta, a vibrant red (18-1750), took the spotlight. Just like last year, we’ve changed the main symbol on our platform to match the trend. It suits the shark! NEWSROOM IN wants you to remember this little color journey and how it shapes the way we express ourselves in style.
