{"id":2567,"date":"2026-09-07T13:37:15","date_gmt":"2026-09-07T10:37:15","guid":{"rendered":"https:\/\/newsroomin.eu\/lt\/?p=2567"},"modified":"2026-09-14T12:02:40","modified_gmt":"2026-09-14T09:02:40","slug":"populiariausi-prekes-zenklai-baltijos-salyse","status":"publish","type":"post","link":"https:\/\/newsroomin.eu\/lt\/populiariausi-prekes-zenklai-baltijos-salyse\/","title":{"rendered":"Paskelbti populiariausi prek\u0117s \u017eenklai Baltijos \u0161alyse"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/newsroomin.eu\/wp-content\/uploads\/2026\/09\/youtube-edited.jpg\" alt=\"youtube\" class=\"wp-image-20397\" style=\"width:840px;height:auto\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">JAV vaizdo \u012fra\u0161\u0173 platforma <strong><a href=\"https:\/\/newsroomin.eu\/nr\/youtube-pomenyal-svoy-logotip\/\">\u201eYouTube\u201c<\/a><\/strong> pripa\u017einta m\u0117gstamiausiu prek\u0117s \u017eenklu visose trijose Baltijos \u0161alyse \u2013 Lietuvoje, Latvijoje ir Estijoje. Tai rodo 2026 m. gegu\u017e\u0119 bendrov\u0117s \u201eEmor\u201c atliktas tyrimas. \u0160i vaizdo turinio platforma tapo vienintele lydere, suvienijusia vis\u0173 trij\u0173 valstybi\u0173 auditorij\u0105, nors antrosios ir tre\u010diosios nacionalini\u0173 reiting\u0173 vietos atskleid\u0117 nemenk\u0105 kiekvienos rinkos specifik\u0105.<\/p>\n\n\n\n<h5 class=\"wp-block-heading has-white-color has-text-color has-background has-link-color wp-elements-1\" style=\"background-color:#ca4343\">Populiariausi preki\u0173 \u017eenklai Baltijos \u0161alyse: nacionalinis savitumas ir tarptautiniai mil\u017einai<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Lietuvos<\/strong> vartotojai labiausiai orientuojasi \u012f pasaulinius vardus: vokie\u010di\u0173 prekybos tinkl\u0105 \u201eLidl\u201c bei paie\u0161kos sistem\u0105 \u201eGoogle\u201c. Savo ruo\u017etu vietos verslui ir institucijoms atstovauja prekybos tinklas \u201eMaxima\u201c bei nacionalinis transliuotojas LRT.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201eEstija i\u0161siskiria tuo, jog reitingo vir\u0161\u016bn\u0117je matyti kur kas daugiau vietos kilm\u0117s, vietos rinkoje i\u0161vystyt\u0173 preki\u0173 \u017eenkl\u0173. Greta \u201eKalev\u201c, \u012f populiariausi\u0173j\u0173 de\u0161imtuk\u0105 taip pat patenka \u201eA. Le Coq\u201c, \u201eCoop\u201c, \u201eSelver\u201c ir \u201eSmart-ID\u201c<\/em>\u201c, \u2013 <a href=\"https:\/\/emor.ee\/blogi\/baltibrandid26\/\" target=\"_blank\" rel=\"noopener\">pabr\u0117\u017e\u0117<\/a> tyrim\u0173 centro \u201eEmor\u201c ekspert\u0117 K<strong>atrin M\u00e4nnaste<\/strong>. \u012e m\u0117gstamiausi\u0173 de\u0161imtuk\u0105 \u0161alyje prasibrov\u0117 ir finans\u0173 mil\u017einas \u201eSwedbank\u201c.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Latvijoje<\/strong> lyderi\u0173 trejet\u0105, be \u201eYouTube\u201c, sudar\u0117 susira\u0161in\u0117jimo platforma \u201eWhatsApp\u201c ir technologij\u0173 korporacija \u201eApple\u201c. Auk\u0161tas pozicijas reitinge taip pat u\u017e\u0117m\u0117 m\u0117sos perdirb\u0117jas \u201eForevers\u201c, pieno produkt\u0173 prek\u0117s \u017eenklas \u201eK\u0101rums\u201c bei statybini\u0173 med\u017eiag\u0173 prekybos tinklas \u201eDEPO\u201c.<\/p>\n\n\n\n<h5 class=\"wp-block-heading has-white-color has-text-color has-background has-link-color wp-elements-2\" style=\"background-color:#ca4343\">Skaitmenini\u0173 paslaug\u0173 stipr\u0117jimas<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>K. M\u00e4nnaste<\/strong> pabr\u0117\u017eia, jog Baltijos \u0161ali\u0173 gyventojus vienija palankumas technologin\u0117ms ekosistemoms. Be bendro lyderio, <strong>vis\u0173 trij\u0173 \u0161ali\u0173 25-uke atsid\u016br\u0117 \u201eApple\u201c, \u201eGoogle\u201c ir \u201eSamsung\u201c<\/strong>, o nuo 2021 m. analogi\u0161ko tyrimo \u012f vir\u0161utin\u0119 s\u0105ra\u0161o dal\u012f prasiver\u017e\u0117 \u201eC<strong>hatGPT\u201c, \u201eSmart-ID\u201c ir \u201eWaze\u201c<\/strong>. Finans\u0173 ir ma\u017emenin\u0117s prekybos sektoriuose tvirtas pozicijas i\u0161laiko \u201eSwedbank\u201c, \u201eLidl\u201c ir \u201eMaxima\u201c. Analitik\u0173 pasteb\u0117jimu, Lietuvos lyderi\u0173 s\u0105ra\u0161as pasi\u017eym\u0117jo konservatyvumu ir per penkerius metus beveik nepakito, o Latvijos reitinge \u012fvyko reik\u0161ming\u0173 permain\u0173.<\/p>\n\n\n\n<h5 class=\"wp-block-heading has-white-color has-text-color has-background has-link-color wp-elements-3\" style=\"background-color:#ca4343\">Tyrimo imtis<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">2026 m. gegu\u017e\u0119 vykdytos apklausos metu 1 236 respondentams Estijoje pateiktas 160 preki\u0173 \u017eenkl\u0173 s\u0105ra\u0161as, o 1 609 dalyviams Latvijoje ir 1 548 Lietuvoje \u2013 190. Tyrimo imtis ap\u0117m\u0117 16\u201374 met\u0173 gyventojus ir tiksliai atspindi regiono demografin\u0119 strukt\u016br\u0105, rodydama tolesn\u012f rib\u0173 nykim\u0105 tarp skaitmenini\u0173 paslaug\u0173 ir fizin\u0117s prekybos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>JAV vaizdo \u012fra\u0161\u0173 platforma \u201eYouTube\u201c pripa\u017einta m\u0117gstamiausiu prek\u0117s \u017eenklu visose trijose Baltijos \u0161alyse \u2013 Lietuvoje, Latvijoje ir Estijoje. Tai rodo 2026 m. gegu\u017e\u0119 bendrov\u0117s \u201eEmor\u201c atliktas tyrimas. \u0160i vaizdo turinio platforma tapo vienintele lydere, suvienijusia vis\u0173 trij\u0173 valstybi\u0173 auditorij\u0105, nors antrosios ir tre\u010diosios nacionalini\u0173 reiting\u0173 vietos atskleid\u0117 nemenk\u0105 kiekvienos rinkos specifik\u0105. Populiariausi preki\u0173 \u017eenklai Baltijos [\u2026]<\/p>\n","protected":false},"author":1,"featured_media":2566,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_newsroomin_seo_keywords":"","_newsroomin_seo_lead_override":"","_newsroomin_disable_ads":false,"_newsroomin_is_archived":"","_newsroomin_tooltips":[],"footnotes":""},"categories":[440,1254,1253,19],"tags":[194,91,13,349,329],"class_list":["post-2567","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-verslas","category-estija","category-latvija","category-lietuva","tag-estija","tag-latvija","tag-lietuva","tag-prekes-zenklas","tag-youtube"],"tooltips":[],"newsroomin_tooltips":[],"_links":{"self":[{"href":"https:\/\/newsroomin.eu\/lt\/wp-json\/wp\/v2\/posts\/2567","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsroomin.eu\/lt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsroomin.eu\/lt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsroomin.eu\/lt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newsroomin.eu\/lt\/wp-json\/wp\/v2\/comments?post=2567"}],"version-history":[{"count":0,"href":"https:\/\/newsroomin.eu\/lt\/wp-json\/wp\/v2\/posts\/2567\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsroomin.eu\/lt\/wp-json\/wp\/v2\/media\/2566"}],"wp:attachment":[{"href":"https:\/\/newsroomin.eu\/lt\/wp-json\/wp\/v2\/media?parent=2567"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsroomin.eu\/lt\/wp-json\/wp\/v2\/categories?post=2567"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsroomin.eu\/lt\/wp-json\/wp\/v2\/tags?post=2567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}